Info

The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
RSS Feed Subscribe in Apple Podcasts
The Extraordinary Business Book Club
2021
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March


All Episodes
Archives
Now displaying: August, 2021
Aug 9, 2021

'Author-speakers... are often people who are true thought leaders, on a mission to share their knowledge. And yes, there are people who blog and there are people who post on social media and there are people who do podcasts.
But... to really achieve that thought leadership, visionary status, there's got to be a book.'

Speaking and writing go together naturally, but how can you make the most of both? Bobbie Carlton has an extraordinary breadth of experience helping writers and speakers - particularly women - be heard. In this conversation she explores the mindset and the tactics that lead to success on stage and on the page, including some genius tips for leveraging your book as a speaker and for promoting it more widely. 

Grab a notepad and listen up. 

Aug 2, 2021

'There's something about the writing process, the words on the page, just holding you accountable in some way to your thinking.'

Jodie Rogers has identified the real competitive advantage for today's organisations: the mental fitness of the people working there. But as she points out, it takes more than an elearning module on how to take an afternoon walk to unlock the benefits of a workforce that's not just avoiding mental ill health, but positively mentally fit. 

She also talks honestly and thoughtfully about her own struggle to write this book - not just overcoming imposter syndrome, but rejecting the early, easy answers she came up with for a deeper, more rigorous self-interrogation. And all this against a backdrop of the pandemic coping with running a business, a family tragedy, and two small children not allowed out of the front door for 45 days during the Spanish lockdown. 

Absolutely compelling listening. 

1