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The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
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The Extraordinary Business Book Club
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Now displaying: July, 2022
Jul 25, 2022

'[We're] not actually dropping into the deep flow work and thinking that we have when we write, because that feels wonderful; we're switching all the time from one thing to another.'

Are you crazy busy? Of course you are. Me too. Rubbish, isn't it? Stop multitasking (you know it's not working) and take half an hour to listen to Zena Everett, author of The Crazy Busy Cure, and purveyor of sane, practical advice on how to stop wasting time on stuff that doesn't really matter and focus on the stuff that does. 

Like writing. 

Jul 18, 2022

'If you stay consistent, you grow your brand, you grow your message. I think sooner or later, something good will happen and you won't be able to anticipate what it is.'

What story about money do you buy into? Sam Dogen, aka The Financial Samurai, wants you to rethink financial freedom, and he's used writing as the way to enable his own extraordinary life-after-work. 

Think you're too busy to write? Don't listen to this if you want to be able to keep telling yourself that... 

Jul 11, 2022

'How often does anyone really start with a blank sheet of paper? Certainly not at my age, you know? You don't, you start from where you are... we want to make the effort to rebuild something that we love and we've invested in, a business or a relationship, whatever it might be. And that is both more complex and more interesting.'

Sara Tate and Anna Vogt were fascinated by the idea of failure, or rather, what we do AFTER failure, for both personal and professional reasons. It's a truism to say that we learn from failure: what is REALLY happening in that period of time between failure and success? How do we rebuild - personally and professionally - when we're knee-deep in rubble? 

From their own experiences and from those they spoke to in their podcast The Rebuilders they created a book - which in itself was a process of rebuilding for Sara after a lifetime of avoiding writing because of her dyslexia. 

A powerful, inspiring and often moving conversation about life, grief, resilience and hiding from our children. 

Jul 4, 2022

'It's not very difficult to write a book, but you need to start writing... I put my content on LinkedIn, for example, and this is where you then get feedback and it just gets you into this routine of writing. And you can then very quickly build up a really good volume of content, that you can then turn into books.'

Futurologist Bernard Marr created history at the Business Book Awards this year by having two books published in the year, both of which went on to win in category, and one of which - Business Trends in Practice - went on to win the overall Business Book of the Year award. It was, he says, 'slightly embarrassing'. 

Discover how he did it in this fascinating conversation - and prepare to have your mind blown along the way as he reveals some of the trends he's been writing about and the impact they are set to have on our businesses and our lives. 

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