‘Mindfulness is… all about recognising where we're coming from, and who we are, and how we like to think, and where we're going with all that information.’
Dr Audrey Tang is in the business of ‘applied mindfulness’ – how can it help us be better leaders, smarter learners, and happier people? In The Leader’s Guide to Mindfulness, she shows how soft skills give hard results in areas such as problem solving and creativity, and also takes us deeper, to emotional resilience, inspiration and growth.
This is a masterclass in drawing together practical teaching and spiritual depth, weaving in expertise and experience as diverse as teaching aerobics and designing escape rooms.
A few of the stand-out moments from the last few Extraordinary Business Book Club episodes - there's a celebratory feel as it marks the fifth birthday of Practical Inspiration, and this week we're focused on finding inspiration in the uncomfortable and owning your ideas.
As a journalist, Mike Sergeant's job was to communicate complex issues clearly and quickly. He had to find within huge geopolitical issues the human stories that listeners could connect with. Today he uses that experience to help business leaders communicate more powerfully.
Mike believes that PR is simply storytelling - human to human. Finding the story and creating the emotional connection, that's what saves us from spin and distrust.
In this conversation we talk about the difference between simplifying your message and clarifying it, the power of the podcast, and those weirdly productive 3am moments.
Kate Minchin claims her entire career has been built on a mountain of coffee beans. Which sounds a bit precarious, but you get the idea: getting the best out of people is based on getting to know them, and that means getting out of the office and into conversation.
While there are stacks of business books written for leaders and entrepreneurs, relatively few are aimed at frontline managers (same goes for training, interestingly), and Kate wanted to right this wrong. The result is Always Time for Coffee: A Down-To-Earth Guide for Frontline Managers, Team Leaders and Supervisors, full of real-life wisdom and tactical, practical tips for happier and more productive teams.
She had an interesting personal reason for writing the book too. And I can think I can safely say this is probably the only podcast episode that ever has and ever will include the phrase 'non-zombie-specific stuff'.
Fresh [sic] from the London Book Fair 2019, where Practical Inspiration Publishing was an exhibitor, this week's episode is a reflection on the big themes of the Fair, and the Quantum conference that preceded it (and of which I was a Chair).
Listen up for the latest on:
the growth of non-fiction - why we're all trying to make sense of a world gone mad
the audio explosion - how audio books, podcasts and voice-first discovery are shaping the new publishing landscape
independent publishers - why they're increasingly shaping the agenda
bookshops - how they defied expectations to remain relevant in the age of Amazon, and how they're working with publishers like us to bring readers and authors together
discoverability - what it is, why it matters, and some great new tools to help books get found
And very, very, VERY little on Brexit. Promise.
'Our events are a bit like a business book; a business book should give you new ideas, cutting edge content, stuff that you haven't thought about before. But great business books can do it in a way that makes learning fun, that is entertaining to read, that also inspires the reader.'
London Business Forum do events a bit differently. You don't get Tom Peters in boxing gloves at your run-of-the-mill business presentation. In this episode, LBF founder Brendan Barns talk about what makes a great talk, and why laughter is such a powerful tool for engaging attention and communicating ideas.
Spoiler alert: Creating a great talk is not so different to creating a great book.
Amazon has revolutionised retail, and it's showing no signs of stopping. To understand the Amazon effect, and consider what might be coming next, we need to analyse it through two lenses - retail strategy and technology. Which is why retail analyst Natalie Berg and technology journalist Miya Knights decided to combine their perspectives and co-author their new book Amazon: How the world's most relentless retailer will continue to revolutionise commerce.
In this conversation we talk about the Amazon effect itself (always fascinating for a publisher!) and the future of retail, but also what it takes to collaborate on a book, the difficulty of writing about a moving target, and how to fit the writing alongside the day job.
'Wouldn't it be helpful if somehow you could anticipate the key skills that would be needed in the future to support people's professional growth?'
And that was the question that eventually led Chris Watson to write his first book: Upskill: 21 Keys to Professional Growth. In this conversation we explore the steps between: the research behind the book, how Chris pulled it all together and found the right writing style, and the marketing tips he's learned along the way.
Writing a good business book usually starts with asking a good business question: here's the step-by-step guide to everything in between.
'Constantly trying to be open to knowing about things that we're not that comfortable with, I think that's important.'
Most of us live inside a bubble of our own making: we read and talk about things that we know, we filter our feeds and our network to the voices that are like ours, whose opinions validate our own. That's dangerous, warns innovator Anjali Ramachandran, and it's also poor business. For all sorts of reasons, we need to seek out and share the new narratives that will shape the future of our interconnected world.
But can there be a place for books in this work? It's complicated...
'We have trailers and teasers about a movie. So why shouldn't there be a teaser or trailer for a book?'
When Niklas Jansen graduated he knew he wanted to start a business, but he didn't know much about running a business. And he also realised that suddenly he didn't have as much time as he'd had as a student for reading. So where better to start than creating a business that involved reading lots of business books and distilling the key ideas?
And so Blinkist was born, 'bringing the ideas from the best nonfiction to some of the busiest people on the planet'.
In this conversation we talk about how reading is changing, why sharing ideas is essential for discoverability, and why your offline strategy matters just as much as your online content.
Designers look at life differently, and writers can learn a lot from their approach. Niki Schafer's aim as an interior designer is to design happiness into her clients' homes.
And while she was writing her book on 'dwellbeing', she discovered how to capture the joyful state of creative flow kinaesthetically, so that she could bypass 'procrastination and head-scratching' and put herself immediately into the writing zone.
A conversation for any writer who needs a dose of practical inspiration and a shot of playfulness to get their happy back. Plus the most beautiful shelfies you've ever seen.
There aren't many opportunities to slip the word 'sesquicentennial' into conversation, so make the most of this one by recommending it, casual-like, to all your friends. A few of my favourite moments from the last few Extraordinary Business Book Club episodes, with the focus today on serendipity. (There's another great word right there...)
Graham Allcott is one of the most productive people I know. Which isn't surprising. His book How to be a Productivity Ninja was a huge success when it was first published five years ago, and has become the cornerstone of his business, Think Productive. There's a new edition of that book on the way, but there's also a bigger conversation around the principles within it.
'It's a conversation that happens regularly, where people say, "Hey, this whole kind of way of approaching productivity and this way of approaching managing yourself, how can this apply to nutrition?" "How can this apply to parenting?" "How can this apply to email?" There are so many different facets that you could apply this to. So the idea is to create a series called 'The Productivity Ninja Guide', and they all have their own title, but they all sit under that series.'
This is a fascinating case study in business, brand and book working in perfect harmony, and contains some fascinating insights too into creativity and focus, productivity (natch), and collaborating with a co-author. Stop messing about on your phone, adopt the Sri Lanka mindset, and listen up.
'We are learning machines. It's the biology of who we are.'
We're used to thinking about disruption as a force that shapes industries, products and services. But have you ever thought about disrupting yourself? Whitney Johnson recommends that you jump to a new learning curve every five years or so, and in her new book, Build an A Team, she shows how to help everyone in your organisation get on board with that. We also talk about why NOT thinking of yourself as a writer is such a huge help when you're writing a business book, and why a book is such an integral part of any strong idea:
'When you have to actually write something down... then you know what you think. When you're just talking about it, you don't actually know what you think.'
In a world facing unprecedented social and ecological challenges, Mac Macartney has a challenge for businesses:
'There is no organisation in this world better designed, resourced or equipped to create change in the world than businesses. They're designed to make stuff happen... We talk a lot about innovation and creativity. Could we really envisage something startling that would... lead us into a truly exciting and vibrant and flourishing future?'
This is the central theme behind The Children's Fire, in which Mac's account of his own extraordinary journey through the heartland of Britain, wild camping without a tent in one of the harshest winters of modern times, is woven into his reflections on leadership, sustainability, and spiritual, social and ecological change.
In this wide-ranging discussion we talk about all these issues, but also more tactical points for business book writers: how to run an extraordinary book launch tour, the secrets of effective public speaking, and how to mine your database to promote your book.
Practical and inspiring, just the way you like it.