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The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
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The Extraordinary Business Book Club
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Now displaying: Page 1
Apr 7, 2025

‘It’s not a presentation or a business card. It’s a conversation.’

This Best Bits episode is a love letter to intentional conversations – the ones that unlock insight, build cohesion, shape identity and, ultimately, bring books into the world. As I looked back over the last few episodes, what stood out was how often my guests spoke about dialogue in all its forms – with ourselves, with each other,and with our readers – as the real work of writing, leading and changing the world.

Hear from:

  • Sarah Rozenthuler on the life-changing magic of energising, intentional dialogue;

  • Claire Pedrick on the space between words and the attentiveness behind great coaching – and writing;

  • Wendy Smith on paradox as a creative lens for thinking, leading, and writing;

  • John Dore on the 'glue' that binds people together around ideas;

  • Marissa Eigenbrood on publicity as a bridge into new conversations with new audiences;

  • Petra Molthan-Hill on making complex ideas accessible and immediately useful;

  • David Oxley and Helmut Schuster on creating a character to talk to an audience that's had enough of being talked at;

  • Alison Jones (hello!) on how AI forces us to be more intentional than ever about the conversations we’re having – and who we’re having them with – as authors, publishers, and humans.

If you’re writing a business book, or even just thinking about it, this episode is packed with insights to get you talking.

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