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The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
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The Extraordinary Business Book Club
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Nov 30, 2020

'I have a lot of enthusiasm. I bring in so many things and often the reader [is] like, where are we going?'

Jonas Altman finds writing hard. Which is lucky for us, because he's done the work to discover a way through, and he generously shares it all in this conversation. 

From identifying the protagonist to finding flow, from working with an editor to a more fluid approach to footnotes, he sets out his writing journey with soul and humour. 

Uplifting listening. 

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