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The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
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Now displaying: Page 1
Apr 20, 2020

The opportunities for celebration aren't what they used to be right now ('I treat myself and visit the kitchen every now and then..'), but Greg Orme is still enjoying his 'award-winning author' status after The Human Edge was named Business Book of the Year last month. 

In this conversation he shares not only his thoughts on our human edge over AI (with a special shout-out for my personal favourite, curiosity) but also his writing process, which is reassuringly and helpfully messy. 

Plus there's a lovely insight into the moment when I announced him as the winner - I only wish we'd had a two-way video feed... 

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