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The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.
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Jun 17, 2019

A few of the stand-out moments from the last few Extraordinary Business Book Club episodes -  this week we're asking.... why? Why write a book, when it's so damn hard?

Here's why.

  • Mark Burns on the stones in the reader's shoe
  • Bec Evans on treating your book as a prototype
  • Fiona Murden on keeping it real in a self-development book
  • David Grayson on building a collaborative vision for a book 
  • Whitney Vosburgh on the big picture and remote collaboration
  • Della Hudson on writing as a thinking tool
  • Neil Mullarkey on using the principles of improv to get started. 
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